Minor & Tate Consulting, LLC is a lifestyle brand consulting firm that drives new energy into brands by helping them create and leverage their brand identity to increase appeal to Millennials, Generation Z and/or other specific target consumers.
Joe Minor. Co-Founder.
Lipscomb University, Nashville, TN - Bachelor of Business Administration: Corporate Management.
Lipscomb University, Nashville, TN - Master of Management: Org Development & Leadership.
Joe has six years of experience working as an Account Executive/Buyer for an upscale retail company focusing on vendor acquisition, client management, and fashion buying. Joe’s project management experience includes expansion strategy and execution to open multiple retail locations, curating various celebrity meet & greets, and orchestrating many pop-up fashion and lifestyle events. Joe’s branding experience includes developing interactive marketing campaigns via social media, visual merchandising, and online and in-store aesthetic management.
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Jordan Tate. Co-Founder.
Fisk University, Nashville, TN - Bachelors of Business Administration.
DePaul University, Chicago, IL - Masters of Marketing (in progress).
Jordan has years of sports, entertainment, and experiential marketing experience. He also has previous experience in retail working for an upscale men’s boutique, carrying out tasks that include fashion buying, merchandising, and social media marketing. His branding experience includes marketing and strategizing for local streetwear brands, along with building brands for local musicians. Jordan specializes in conceptualizing innovative ideas which allow brands to become staples in their respective industries, as opposed to temporary trends.
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